Our mission is to make it easier for homeowners to take care of their homes
As fellow homeowners, we understand the challenges that come with maintaining a home. Our personal experiences revealed universal truths: homes are complex, there’s no one-size-fits-all manual, and preventive care is often overlooked. These insights led us to create Rafter—a service dedicated to simplifying homeownership by providing personalized support, proactive maintenance, and trusted expertise. Our mission is to save you time, money, and stress, ensuring your home remains a place of comfort and security.
We're reimagining home maintenance
Trusted vs Transactional
We invest in long-term relationships built on trust, transparency, and aligned incentives. Unlike transactional services, our success is tied directly to your home’s health and your ongoing satisfaction.
Proactive vs Reactive
We don't wait for problems to arise—we anticipate and prevent them. Rafter's proactive care helps you avoid costly surprises and maintain a healthier, worry-free home.
Data-driven vs Flying blind
Rafter leverages advanced technology and a growing network of home insights, empowering you with precise, actionable guidance. You're no longer guessing—we help you confidently make smarter decisions.
Holistic vs Piecemeal
Rather than addressing issues individually, we provide comprehensive care that considers your home as a complete system. Our whole-home approach ensures all aspects of your home work seamlessly together.
Meet the Rafter team
Anil Nathan
Co-Founder
- Family of 4
- Millwood, NY homeowner
- Air Force veteran and experienced business builder
Marcus Cohn
Co-Founder
- Family of 6
- Brooklyn, NY homeowner
- Career startup operator and business hyperscaler
Dan Figura
Founding Home Advisor
- Family of 4
- Mt. Kisco, NY homeowner
- Experienced General Contractor and home expert